Editor’s Note: This is a follow up post by Kate Ellingson taking a dive into Green Bein’s culture. To read the first post, see: “A look inside Green Bein’s office.”

During a recent interview with Green Bein’ president & CEO Collin Caneva – see: Kid Command adds 56k users in Jan., Aaron Davis joins Green Bein’ team“ – I saw that he is not only motivated by his business, but also by his team at Green Bein’. I wanted to learn more about their culture so I stopped by the Green Bein’ office to capture a video interview with him.

In our interview, which you can watch below, I asked Caneva how he finds his employees and if being located so closely to the University of Nebraska-Lincoln (UNL) has helped with attracting talent.

We work across the street from UNL; a lot of juniors get internships in Austin and don’t come back. Not too many computer programmers think they want to start designing accounting software, or banking software, now there are outlets for that, but there aren’t many places out there with hard core gaming shops. That’s the rockstar, we’re able to tap into hard working kids that will come over here, will plug into our mission, they get emotionally attached to it and you don’t have to tell them to be in at 8 a.m. and they have to stay until 5 p.m., it becomes a part of them and we found that a lot of our kids that come on, they’ll work 24 hours a day and it’s like – dude, put your computer away and go home.

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Aaron Davis, the newly hired chief outreach officer, said that the company’s anti-corporate mentality really appealed to him. “You have to let people use their gifts and talents to the best of their ability and you can’t micromanage them. That’s the thing I noticed right away – the culture there, they are free to be creative.”

Here’s my 10-minute conversation with Caneva: