Tara Hunt, the co-founder Buyosphere and director of digital content at Tuxedo Agency, opened her talk Oct. 11 at Thinc Iowa 2012 with an admission. “I’m used to giving really motivational, inspirational speeches that are about kicking ass and taking names,” she said, “and I haven’t been feeling so kicking ass and taking names recently.”
Over the course of the next 40-plus minutes, Hunt explained why, telling the story of Buyosphere. “I’m going to tell you a much less positive but hopefully chock-full-of-lessons story,” she said, “so that you can still go on, kick ass and take names.”
For Hunt’s talk in its entirety, watch the video above. For more from Hunt at Thinc Iowa, see our post: “Tara Hunt: You can’t control luck, but you can certainly work on the rest”
About Tara Hunt
Hunt is an entrepreneur, interdisciplinarian, author, speaker and is now the Director of Digital and Content at Tuxedo Agency in Montreal. She co-founded Buyosphere in 2009 and has previously worked with over 30 startups, including Like.com (acquired by Google in 2010). She also wrote the bestseller, The Whuffie Factor, now printed in eight languages, and has spoken all over the world on entrepreneurship and how the social web is changing business. If she were to describe her core competencies, it would be the ability to understand the core motivation of human beings.
About Thinc Iowa
Thinc Iowa is now Big Des Moines, part of The Big Series, a trio of events produced by Silicon Prairie News. The Big Series in 2013 will include the inaugural Big Kansas City in March, Big Omaha in May and Big Des Moines in October. Stay tuned for announcements regarding all three.
Credits: Video by Event1 Video.
Thinc Iowa 2012 Video Series presented by Iowa Economic Development
Iowa Economic Development Authority (IEDA) is dedicated to supporting innovation by connecting entrepreneurs with resources and development opportunities in Iowa. It salutes the founders of today and tomorrow; encouraging ideas that will invigorate a new economy. Please visit iowaeconomicdevelopment.com for more information on how IEDA can help your business ideas come to life.