Tanya Menendez at Big Omaha: “Make your customers an extension of your team” [Video]

Tanya Menendez of Maker’s Row spoke at Big Omaha 2016 about developing the idea for Maker’s Row, her company’s launch event and company growing pains. She also discussed the pushback she received for democratizing data about American manufacturers. “In the very early days people would come to our office and threaten us,” said Menendez. “They would say, ‘I…

Tanya Menendez of Maker’s Row spoke at Big Omaha 2016 about developing the idea for Maker’s Row, her company’s launch event and company growing pains. She also discussed the pushback she received for democratizing data about American manufacturers.

“In the very early days people would come to our office and threaten us,” said Menendez. “They would say, ‘I can’t believe you’re giving away this information for free!’

The idea for Maker’s Row came about when Menendez discovered it was easier to find a factory in China than in the United States.

“There were consultants who were charging $5,000 for a spreadsheet. There were consultants that were brokering relationships between manufacturers and entrepreneurs,” said Menendez.

She also shared how she grew close relationships with her customers in order to grow her business.

“These factories became an extension of our team,” said Menendez.

Menendez encouraged aspiring entrepreneurs to get started today.

“Start by taking the first step,” said Menendez. “Create a list, create a logo, create a goal for yourself for when you’re going to launch your company.”

See more videos from Big Omaha on the Big Omaha YouTube page.

Big Omaha and Silicon Prairie News are properties of AIM.

This story is part of the AIM Archive

This story is part of the AIM Institute Archive on Silicon Prairie News. AIM gifted SPN to the Nebraska Journalism Trust in January 2023. Learn more about SPN’s origin »

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