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Milwaukee, Madison and Wisconsin


Madison-based insurtech startup SafetyNet launches new insurance program

By Christine McGuigan / December 5, 2017

Renter SafetyNet, a new insurance program from CUNA Mutual Group’s innovation lab, was launched today in Wisconsin. In a shifting housing market where more people than ever are renting rather than buying, Renter SafetyNet is a first-of-its-kind program created specifically for landlords to come out of the Madison-based insurance tech startup, SafetyNet. “PEW research put…

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InsurTech startup SafetyNet is using insurance to increase Americans’ financial security

By Christine McGuigan / July 31, 2017

SafetyNet, a Madison, Wisconsin-based insurance tech startup, is hoping to solve a problem that plagues nearly half of all Americans. “A Fed[eral Reserve] report said that almost half of Americans can’t afford to pay a $400 surprise expense,” said Mark Greene, Director of Innovation at SafetyNet. “Other stats say more than half of Americans don’t…

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Health Snaps engages patients for better physical therapy results

By Rod Armstrong / June 25, 2017

Three students at the University of Wisconsin were discussing business ideas when one mentioned his experience with a cumbersome paper process during physical therapy. Thinking there had to be a better way, the trio formed Milwaukee-based Health Snaps, a startup currently going through the NMotion Accelerator program. “Max (Zirbel, CTO), Jordan (Mather, CEO) and I…

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Trunk Club competitor enters Wisconsin’s gener8tor accelerator

By SPN Team / January 3, 2014

On Dec. 26, Men’s Style Lab founder Derian Baugh got what he calls a “belated Christmas miracle.” He found out that his fledgling e-commerce startup had been accepted to gener8tor, a Madison, Wisc.-based accelerator he describes as extremely competitive.

Of 385 applicants, Men’s Style Lab was chosen as one of five startups from across the country accepted this winter. But Baugh won’t be heading to …

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