CEO Graff shows off Hudl’s expanded digs in MTV Cribs-style video

Hudl’s crib may not feature a 450-square-foot bed adorned with the Superman logo (a la Shaquile O’Neal’s) or an on-site helicopter pad (like 50 Cent’s). But, rest assured, the Lincoln-based startup’s space has its fair share of creature comforts. Hudl, which makes web-based video and analysis tools for sports coaches, highlights some of those amenities…

Video from HudlSupport on YouTube

Hudl’s crib may not feature a 450-square-foot bed adorned with the Superman logo (a la Shaquile O’Neal’s) or an on-site helicopter pad (like 50 Cent’s). But, rest assured, the Lincoln-based startup’s space has its fair share of creature comforts.

Hudl, which makes web-based video and analysis tools for sports coaches, highlights some of those amenities in a video, released Monday, in which CEO David Graff provides an MTV Cribs-inspired tour of the startup’s headquarters in Lincoln’s Haymarket district.

Company culture, as Hudl CTO Brian Kaiser discussed in a February keynote at the Nebraska Summit on Entrepreneurship, is a focal point for Hudl. That shows in Graff’s walk-through of the company’s offices. A few of the highlights from Graff’s tour of the space, which Hudl recently expanded:

  • Sports memorabilia abounds. From pennants of teams that are Hudl clients to a “football wall” made to look like an actual field, there’s no escaping reminders of the niche to which Hudl caters.
  • Good grub is plentiful. Graff showcases Hudl’s kitchen, which is where the company’s different departments can intermingle. The company brings in lunch daily during football season and once a week otherwise. 
  • If those walls could talk … well, the conversation would probably be about company culture. Brightly colored walls are emblazoned with Hudl’s mission statement (“Help coaches win”), core values (“Dominate”) and marketing catchphrases (“Video editing sucks”). 
  • And last but certainly not least, there’s a Pop-A-Shot machine
You can see Hudl’s space for yourself by watching the video above, which provides a clever take on an MTV classic. But, Hudl, please don’t go getting any ideas about a Super Sweet 16 spinoff.

This story is part of the AIM Archive

This story is part of the AIM Institute Archive on Silicon Prairie News. AIM gifted SPN to the Nebraska Journalism Trust in January 2023. Learn more about SPN’s origin »

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