Earlier this month, two Iowa companies teamed up to create Mortgage MarketSmart, a new software startup that helps financial professionals analyze and assess mortgage data.
Mortgage data forecasting company iEmergent and Far Reach, a Cedar Falls, Iowa-based technology firm, came together to create software that allows users to draw on local and national market-level mortgage forecasts.
“Previously, iEmergent’s data was provided to customers on disks in the form of spreadsheets and static maps,” Laird Nossuli, managing director of iEmergent and Mortgage MarketSmart, said in a press release. “We knew there was a better way, and that Far Reach had the experience building complex data-driven custom software systems like this.”
Mortgage MarketSmart allows financial professionals at any level access to the platforms’ forecasting data through interactive maps, tables and practical tools.
Far Reach has worked on a range of projects with other companies in the region, including Dwolla and NU Squared, a platform that allows doctors to track patient information and test results.
Learn more about how Mortgage MarketSmart is helping financial professionals:
Credits: Video from YouTube.