Adolade

  • Seven teams pitch to 350+ people at NMotion’s demo day

    Seven teams pitch to 350+ people at NMotion’s demo day

    Rain poured on the metal roof, thunder crashed and a microphone went on the fritz — a distraction that temporarily threw off Ryan Cooper’s five-minute pitch for Adolade. But after NMotion managing director Brian Ardinger handed him a new handheld mic, Cooper picked up right where he left off, spitting facts about sales and market…

  • Why one NMotion startup is working on a Taylor Martinez game

    Why one NMotion startup is working on a Taylor Martinez game

    Ryan Cooper knows how important it is to catch a moment. As a platform, mobile is task-based and essentially kills the effectiveness of banner ads because of it. Cooper says brands can close a deal 14 times by offering a reward rather than just a banner ad on mobile, and engagement amplifies when brands tie…