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Maxine Bedat: Zady wants to tell the story behind your clothes
KANSAS CITY—Maxine Bedat says Zady is focused on three things: storytelling, a transparent supply chain and communicating with, not at, customers.
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Speaker Spotlight: Maxine Bédat, Zady co-founder
As a consumer, we often don’t think of our clothing as having a history. However, each shirt, jacket, dress and pair of shoes have a story. This story is written by the people who source the materials, assemble, package and ship each garment. Yet merely the label marking the country of origin is often as…