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Behind the Brand: Oxide’s vision for Big Omaha 2014
(Guest post by Adam Torpin) While branding the conference has always been a team effort here at Oxide, this is the first year I’ve volunteered to take the lead. As a designer, it’s a very desirable project because the team at Silicon Prairie News, within reason, agrees to trust our expertise and grant us complete…
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Behind the Cowhide: Big Omaha designer breaks down the brand
Oxide is honored to have had the opportunity to work with the fine people over at Silicon Prairie News for all five years of Big Omaha. During this time, the Giant Cow has taken on a variety of forms. From the literal Giant Cow illustrations of year one and two, to the completely conceptual letters…
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The next hottest look is here: See the Big Omaha 2013 preview site
OK, folks! It’s time to start getting excited about Big Omaha 2013. That is, if you haven’t already. It’s hard to believe that each year brings different takeaways and stories from what happens at the event, and we anticipate …
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A poem for the Big Omaha 2012 in-kind sponsors
With the staff of Silicon Prairie News busily working to get everything just right for Big Omaha 2012, we wanted to make sure we stopped and took a minute to thank our final group of sponsors that make Big Omaha possible. In-kind donations are some of the most vital, providing crucial services like wifi and…
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Creator of Big Omaha brand gives insight, a look behind the scenes
Why we like branding Big Omaha 1. Silicon Prairie News trusts us, 2 .the branding is an essential and enduring part of the conference, 3. but … the branding is irrelevant to selling tickets. Together, that means no matter how the conference is branded, it’ll still be a massive success. So, if there’s no risk…
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Big Omaha 2012 preview site is live with schedule and hotel details!
We’re beyond excited to reveal the new look of Big Omaha with the launch of today’s preview website. For us, this marks a collaborative effort from our team and creative partners, and we are thrilled to share the branding pieces behind this year’s event. Thanks to Oxide Design, our branding and identity partner, we’re pushing…
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Meet Oxide Design, the team behind Big Omaha’s design, on Thursday
Have you ever wondered who’s behind that Big Omaha cow? You know, the cow with the daredevil motorcyclist jumping off its head, the skiers skiing down its back and the one making the adventurous leap over the moon? Since the cow was introduced in 2009 as part of our Big Omaha brand, the team at…