Mena Trott has always been a goal-oriented individual. In college, she set her sights on getting straight ‘A’s at least one quarter. She did exactly that in her senior year, while juggling a course load of 25 credits, no less.
Over the last decade, the founder of The Sew Weekly and co-founder of Six Apart zeroed in on a variety of other ambitious objectives: win the weblog of the year award at South By Southwest, make the cover of a magazine by age 30 and sew all her own clothes. Check, check and check.
But for all her focus on goals, Trott isn’t one to linger on unfulfilled objectives. “You can’t regret something that, at the time, you didn’t know was the wrong choice,” Trott said during her talk May 11 at Big Omaha.
During that talk, which was brimming with emotion and honesty — Trott reflected publicly for the first time on the recent end of her marriage — she shared observations on her highs and lows, on the goals met and those unfulfilled. And if there’s one thing Trott’s learned in her journey through entrepreneurship and life, it’s that every step of that journey can help us learn.
“Everything we do can teach us something,” she said. “Every mistake we make, every success we have, every choice and we why choose it will tell us who we are, what we want and where we want to go.”
Read our recap: Mena Trott: ‘Every lesson we have will tell us who we are’
About Mena Trott
Trott co-founded Six Apart (now SAY Media) with her husband in 2001 and helped bring blogging to the masses with Movable TypePad, TypePad and LiveJournal. She has been blogging in various forms ever since and is currently a member of the Say Media Board of Directors. In 2010, she began sewing her own clothes and started the blog, The Sew Weekly, to document her progress and has grown from a personal blog to a sewing community.
Find Trott on Twitter: @dollarshort.
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