Screenshot of Infegy’s homepage, infegy.com
There is a wealth of technology news coming out of Kansas City this week. After securing a $1 million seed round for Zaarly, Bo Fishback is taking a leave of absence from Kauffman Foundation. The StartupBus visited Kansas City last night en route to South by Southwest Interactive. And today, Kansas City’s tech news isn’t slowing down despite the fact that SXSW in demanding attention down south. This morning’s news: Infegy announced the launch of Social Radar 3.0, its social media monitoring and analytics platform.
Infegy’s founders, Adam Coomes and Justin Graves (left, photo businessweek.com), started the company in 2007 when they launched the first version of Social Radar. Social Radar has become a boon to brands and marketers trying to decipher what consumers are saying about them on social media channels.
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This version of Social Radar has some major upgrades, including an improved search system that goes back four years and generates nearly instantaneous results, new spam filtering, a customizable drag-and-drop dashboard and all-you-can-eat pricing that allows users to run unlimited searches for the same monthly price.
Social Radar was put to the test last month when Infegy was asked to pick the Super Bowl Winner using its data and insight. Infegy gained national exposure when Social Radar correctly picked the Super Bowl Champion Green Bay Packers.
“Infegy and Social Radar are now poised for massive growth and record-setting adoption rates as more and more companies look to the social and collaborative web to listen, hear and act on what their customers and prospects want and need,” said CEO Justin Graves in today’s press release.
To read Infegy’s press release, see: “Infegy Unleashes Social Radar 3, the Industry’s Fastest and Most Comprehensive Social Media Monitoring and Analytics Platform“
