EyeVerify CEO Toby Rush is “excited to lead the charge” in mobile identity protection, and he just got reinforcements via a third patent and third-party accuracy validation.
The Kansas City area startup today announced that it has received a patent for spoof detection, which ensures the company’s biometric authentication—using smartphone cameras to image and match blood vessels in the eyes in place of a password (left)—”cannot be fooled with a picture, video or other more sophisticated approaches,” Rush said in the press release.
“We are challenging the camera to do something different each time—change the focus, change light balance, change exposure,” Rush said in a phone interview Tuesday. “We look for eye movement in relation to the head. We capture liveness and a unique ID simultaneously and independently.”
EyeVerify’s previous two patents covered the foundational concept of eye vein biometrics and the methods used for pattern matching. Rush (right) said the company started on the spoof detection patent last summer and is at work on another patent.
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In addition to a new patent, a 226-subject data set collected by the Biometric Standards, Performance and Assurance Lab at Purdue University, validated EyeVerify’s accuracy as “substantially better than what is possible with facial, voice or fingerprint based systems,” according to the release. The results show a false accept rate of less than 0.002 percent and a false reject rate less than 1 percent.
Rush is taking to the road to tell the company’s story. He’ll participate in the “Securing Mobile Payments and Services” program at Cartes America in Las Vegas on Tuesday, speak at financial technology showcase Finovate in San Francisco on May 14 and present at Bloomberg’s Next Big Thing in Half Moon Bay, Calif. on June 17.
Here’s a video of Rush demonstrating his technology:
Credit: Toby Rush photo from eyeverify.com. Video from Eastwick on Vimeo.
